Engagement Strategist
Core
Define how, where, and when to connect with Healthcare Professionals (HCPs) and target audiences across the treatment landscape to bridge brand vision and real-world execution.
Role type
Engagement Strategist (Healthcare/Life Sciences)
Builds
Omnichannel engagement strategies and customer experience journeys for promotional and medical accounts.
Domain
Healthcare / Life Sciences / Marketing Strategy
Deliverable
product features
Required skills
Experience planning, engagement strategy, omnichannel planning, journey mapping, workshop facilitation, insight synthesis, behavioral science, strategic consulting
Preferred skills
Life Sciences background (Pharmacy, Pharmacology, Biomedical Sciences), creative brand planning
Technologies
None stated
Responsibilities
Create omnichannel engagement strategies, map customer experience journeys, facilitate strategic client workshops, synthesize insights from data and research, support new business pitches
Seniority
Mid-level (2–5 years experience)