Senior Product Manager, Ad Tech
Core
Own product execution for Adprime's ad tech suite, turning strategy into shippable products for agencies, brands, and publishers.
Role type
Senior Product Manager (Ad Tech)
Builds
DSP, programmatic ad exchange, audience/data products, and CTV offerings
Domain
Advertising technology / Programmatic advertising
Deliverable
product features
Required skills
Programmatic advertising domain knowledge, Product requirements documentation, Competitive analysis, Technical fluency, Strategic research, Client requirement gathering
Preferred skills
Experience with DSPs, exchanges, RTB, identity resolution, audience segmentation, supply quality
Technologies
DSP, Ad Exchange, CTV, RTB, Identity Resolution
Responsibilities
Own product definition across DSP, exchange, audience, data, and CTV products; Research ad tech landscape and turn insights into recommendations; Write PRDs and scope delivery with engineering; Partner with sales/marketing to educate and gather requirements; Contribute to product strategy with evidence-backed input; Measure product value and revenue contribution.
