Senior Manager, Product Marketing (Temporary)
Core
Develop go-to-market strategies and campaigns to drive player understanding, discovery, and adoption of new and evolving NYT Games product experiences.
Role type
Senior Product Marketing Manager (Games)
Builds
Go-to-market plans, launch campaigns, and product messaging for new games and features
Domain
Digital games, mobile apps, subscription services
Deliverable
product features
Required skills
Go-to-market strategy, product marketing, data-driven insights, A/B testing, cross-functional collaboration, competitive analysis
Preferred skills
Digital subscription experience, mobile app experience, competitive research
Technologies
Analytics dashboards, A/B testing tools
Responsibilities
Develop ideas and campaigns for product features; build and own go-to-market strategy from ideation to launch; partner with product, design, and data teams to infuse development with a player-first perspective; consult on UX research sprints; analyze campaign performance and recommend next steps
Seniority
Senior, hands-on IC
