Product Marketing Manager
Core
Own product positioning, messaging, and go-to-market strategy for specific product areas (Core Markets, New Products, or Platform & Core Products) to drive adoption and revenue for a global nonprofit fundraising platform.
Role type
B2B SaaS Product Marketing Manager
Builds
Product positioning IP, launch strategies, and GTM content for fundraising platform features
Domain
Nonprofit technology / Fintech / SaaS
Deliverable
product features
Required skills
B2B SaaS product marketing, end-to-end positioning and launches, customer call ownership, strategic storytelling, cross-functional leadership, marketing funnel expertise, competitive intelligence
Preferred skills
Nonprofit tech or fintech experience, 0-1 product launch experience, technical product marketing (APIs/platforms), international travel
Technologies
Fundraising platforms, APIs, payment systems, donor portals
Responsibilities
Run Early Access Programs, capture customer requirements for roadmaps, define product positioning and messaging, build launch strategies, deliver GTM content, manage competitive intelligence, act as product ambassador
Seniority
Mid-level, hands-on IC
