Field Marketing Specialist - ANZ
Core
Support the growth of the ANZ Go-To-Market team by executing regional marketing strategy, building pipeline, and driving event strategy across Australia and New Zealand.
Role type
Field Marketing Specialist (B2B Technology)
Builds
Regional demand generation campaigns, event activations, and sales enablement materials for ANZ audiences.
Domain
Cybersecurity, DevOps, and developer tooling in the B2B technology sector.
Deliverable
product features
Required skills
B2B technology marketing experience, field/regional marketing initiative support, cross-functional collaboration, project management, event coordination, lead tracking, agency management
Preferred skills
Experience in security, cloud-native, or developer tooling spaces
Technologies
None explicitly listed
Responsibilities
Plan and execute ANZ demand generation campaigns across digital, events, and partner marketing; Coordinate logistics and follow-up for local events, trade shows, and webinars; Track leads from field programs and monitor pipeline influence; Support sales teams with toolkits, event decks, and campaign updates; Partner with third-party agencies for execution and quality control
Seniority
Mid-level, hands-on IC