Senior Product Manager, Member Growth
Core
Lead acquisition and activation strategy for a mental health platform, focusing on care continuity for higher-acuity members.
Role type
Senior Product Manager (Member Growth)
Builds
Member-facing experiences and internal workflows for a mental health platform
Domain
Health tech / Mental health
Deliverable
product features
Required skills
Growth strategy, data-driven decision making, A/B testing, cross-functional leadership, market analysis, product lifecycle management
Preferred skills
Healthcare/benefits tech experience, hypergrowth startup experience, Looker/Mixpanel/Iterable/Eppo fluency
Technologies
Looker, Mixpanel, Iterable, Eppo
Responsibilities
Define and own growth KPIs for acquisition and activation; Identify, prioritize, and test growth levers across the member journey; Build and maintain a continuous experimentation roadmap; Organize cross-functional teams to ship and iterate on member-facing experiences; Use qualitative insights and behavioral data to refine strategy; Conduct market analysis to identify new engagement techniques.
Seniority
Senior, hands-on IC