Media Analyst
Core
Transform media coverage into bespoke reports and data visualizations to inform PR and communications strategies for C-suite and Board members.
Role type
Senior IC media analyst (insights)
Builds
Client reports, executive summaries, and data visualizations
Domain
Media intelligence and communications in Australia and New Zealand
Deliverable
dashboards & analysis
Required skills
Media analysis, Boolean queries, data visualization, executive writing, trend identification
Preferred skills
Google Suite, Excel (pivot tables, VLOOKUPs), PowerPoint, stakeholder presentation
Responsibilities
Analysing media coverage for sentiment, themes, and trends; Writing Boolean queries to refine data searches; Creating clean, design-led charts and data visualisations; Identifying and writing key findings, insights, and executive summaries; Owning a portfolio of client reports; Presenting insights to clients and supporting account managers; Training and mentoring new team members
Seniority
Mid-level, hands-on IC