Regional Activation Manager- West
Core
Lead planning and execution of regional brand activations, events, and partnerships across the West region to build brand awareness and drive business results.
Role type
Regional Activation Manager
Builds
Regional brand activations, events, and partnerships
Domain
Consumer Packaged Goods (Pet Food) / Direct-to-Consumer
Deliverable
product features
Required skills
Event planning and execution, Vendor and venue management, Budget management, Local market adaptation, Stakeholder relationship management, Travel logistics
Preferred skills
Consumer trend analysis, Strategic thinking, Problem-solving, Project prioritization
Technologies
None stated
Responsibilities
Own end-to-end execution of activations including venue sourcing, vendor coordination, and on-site logistics; Localize national campaign concepts for local markets; Manage regional budget and track ROI; Build relationships with local partners and vendors; Serve as primary point of contact for regional stakeholders; Travel within the region for on-site support.
Seniority
Mid-level, hands-on IC