VP Marketing (12 months FTC)
Core
Lead global marketing strategy, team, and budget during a 12-month maternity cover period to protect brand equity and drive revenue growth during a shift from hardware to software-led platform.
Role type
VP Marketing (Interim/Maternity Cover)
Builds
Global marketing strategy, demand generation, brand positioning, and revenue pipeline for a live entertainment and immersive experiences platform.
Domain
Live entertainment, virtual events, immersive spectacles, software/hardware transition.
Required skills
Global marketing leadership, demand generation, product marketing, budget ownership, team management (10+ people), sales alignment, martech stack management, brand strategy, data-driven decision making.
Preferred skills
Experience in software/hardware/creative/media tech, rapid ramp-up capability, external brand representation, AI-enabled marketing automation.
Technologies
Marketing automation stack, SEO, SEM, AI tools.
Responsibilities
Own global marketing roadmap and budget; lead a global team across UK, LA, and Singapore; partner with Sales and Product on go-to-market; drive pipeline and revenue growth; ensure consistent brand positioning; manage digital footprint and demand engine.
Seniority
VP level, interim leadership
