Marketing Content Writer
Core
Create high-impact B2B marketing content (email, ads, web, print) to drive demand generation and support sales for a global manufacturing ecosystem.
Role type
Senior B2B Marketing Content Writer
Builds
Full-funnel content, thought leadership articles, case studies, ad copy, landing pages, and promotional communications.
Domain
B2B Manufacturing / Industrial Supply Chain
Deliverable
product features
Required skills
B2B technical writing, SEO optimization, direct response copywriting, content strategy, project management, editorial rigor, AI content generation oversight, persona development
Preferred skills
Experience writing for mechanical engineers and supply chain leaders, familiarity with media publications (Forbes, Fast Company), video copywriting, awards and speaking engagement drafting
Technologies
CMS, SEO tools, AI content generation tools
Responsibilities
Write and edit content for print, web, email, and advertising; research and write thought leadership articles; develop customer case studies; collaborate with designers and social media teams; optimize content for conversion; manage multiple projects and deadlines.
Seniority
Mid-Senior, hands-on IC