Sr. Product Marketing Manager, Automotive
Core
Drive commercialization and business growth of Qualcomm Automotive platforms (Digital Cockpit, ADAS, Connectivity, AI-enabled solutions) by influencing customer technology decisions and executing go-to-market strategies.
Role type
Senior Product Marketing Manager (Automotive)
Builds
Qualcomm Automotive platforms including Digital Cockpit (IVI), ADAS, Connectivity, and next-generation AI-enabled vehicle solutions
Domain
Automotive industry + Semiconductor/Technology
Deliverable
product features
Required skills
Automotive OEM/Tier-1 engagement, Digital Cockpit (IVI) and ADAS program experience, RFI/RFP management, cross-functional program leadership, market and competitive analysis, product positioning, go-to-market execution
Preferred skills
AI/edge computing for automotive, existing network across OEMs/Tier-1s, Notebook/PC industry platform commercialization experience
Technologies
Digital Cockpit (IVI), ADAS, Connected Vehicle, Telematics, Software-Defined Vehicle
Responsibilities
Drive automotive business opportunities with OEMs and Tier-1s through market and competitive analysis; Lead product commercialization, platform positioning, and design-win activities; Manage customer engagements throughout vehicle development cycles; Lead or support RFI/RFP responses and business case development; Drive PoC and reference platform programs; Translate customer feedback into product roadmap recommendations; Partner with Sales, Product, Engineering, and Marketing to execute demand-generation strategies; Build strategic relationships with automotive stakeholders; Deliver technical marketing activities and industry presentations; Provide market intelligence and industry insights.
Seniority
Senior, hands-on IC