CareerPlan

Sr. Product Marketing Manager, Automotive

Taipei, Taipei City, TaiwanFull-time2026-09-18 → 2026-11-10

Core

Drive commercialization and business growth of Qualcomm Automotive platforms (Digital Cockpit, ADAS, Connectivity, AI-enabled solutions) by influencing customer technology decisions and executing go-to-market strategies.

Role type

Senior Product Marketing Manager (Automotive)

Builds

Qualcomm Automotive platforms including Digital Cockpit (IVI), ADAS, Connectivity, and next-generation AI-enabled vehicle solutions

Domain

Automotive industry + Semiconductor/Technology

Deliverable

product features

Required skills

Automotive OEM/Tier-1 engagement, Digital Cockpit (IVI) and ADAS program experience, RFI/RFP management, cross-functional program leadership, market and competitive analysis, product positioning, go-to-market execution

Preferred skills

AI/edge computing for automotive, existing network across OEMs/Tier-1s, Notebook/PC industry platform commercialization experience

Technologies

Digital Cockpit (IVI), ADAS, Connected Vehicle, Telematics, Software-Defined Vehicle

Responsibilities

Drive automotive business opportunities with OEMs and Tier-1s through market and competitive analysis; Lead product commercialization, platform positioning, and design-win activities; Manage customer engagements throughout vehicle development cycles; Lead or support RFI/RFP responses and business case development; Drive PoC and reference platform programs; Translate customer feedback into product roadmap recommendations; Partner with Sales, Product, Engineering, and Marketing to execute demand-generation strategies; Build strategic relationships with automotive stakeholders; Deliver technical marketing activities and industry presentations; Provide market intelligence and industry insights.

Seniority

Senior, hands-on IC