HyperX Consumer Insights Specialist
Core
Conduct comprehensive market research and competitive intelligence projects to uncover consumer purchase decisions, product trends, and marketplace dynamics for gaming peripherals.
Role type
Senior consumer insights specialist (market research)
Builds
Actionable business insights, market intelligence reports, and strategic recommendations for marketing planning and development.
Domain
Consumer technology / Gaming peripherals
Deliverable
dashboards & analysis
Required skills
Market research design, quantitative analysis, database management, strategic reporting, project management, data visualization, stakeholder communication
Preferred skills
Gaming industry knowledge, competitive landscape analysis, primary research execution
Technologies
Excel, PowerPoint, Qualtrics, Survey Monkey, Discord
Responsibilities
Conduct end-to-end market research and competitive intelligence projects; develop and maintain organized databases of research data; provide market size analysis and industry trends; monitor and interpret industry reports; lead tracking of program metrics versus benchmarks; oversee data collection efforts; present insights and recommendations to executives.
Seniority
Mid-Senior, hands-on IC
