US Marketing Manager
Core
Own end-to-end US-facing marketing execution including CRM content production, campaign localization, and merchandising to connect Joko's brand with American consumers.
Role type
US Marketing Manager (Growth & Brand)
Builds
US-specific CRM campaigns, localized email/push/in-app content, and US retail calendar merchandising.
Domain
E-commerce / Consumer Tech / AI-powered shopping assistant
Deliverable
product features
Required skills
CRM content ownership, US market fluency, multi-channel content creation, AI tool proficiency, data-driven decision making, hands-on marketing stack usage
Preferred skills
Experience in high-growth tech or e-commerce, ability to work autonomously
Technologies
Customer.io, Braze, Webflow, Figma, GPT, Claude, Gemini, Perplexity
Responsibilities
Write, produce, and ship localized email, push, and in-app content; design and adapt email visuals; define behavioral and transactional segmentation strategies; localize the US campaign calendar and merchandising; provide insight on American shopping behavior to the global team
Seniority
Mid-level (3-5 years experience)