Product Manager - TELUS Mobility Acquisition, Rate Pricing & Execution
Core
Own execution of pricing tactics and promotional programs for TELUS and Koodo, developing rate plans, device offers, and bundling strategies to drive new customer acquisition.
Role type
Product Manager (Pricing & Acquisition)
Builds
Rate plans, device offers, bundling initiatives, and go-to-market campaigns for TELUS and Koodo.
Domain
Telecommunications / Consumer Marketing
Deliverable
product features
Required skills
Pricing strategy, go-to-market planning, data analysis, cross-functional collaboration, offer portfolio management, competitive landscape monitoring, campaign calendar management.
Preferred skills
MBA or advanced degree, pricing strategy and revenue management experience in telecom/subscription, digital marketing tools and analytics platforms, project and program management.
Responsibilities
Execute pricing tactics and promotional programs; analyze performance data and KPIs to identify optimization areas; partner with cross-functional teams for seamless campaign launches; develop offer portfolios and implementation guides; monitor competitive landscape and provide tactical recommendations; manage promotional calendars; conduct post-campaign analysis.
Seniority
Individual Contributor
