Senior Marketing Manager
Core
Senior Marketing Manager responsible for owning the day-to-day content engine, creating blog posts, newsletters, sales collateral, and multi-channel campaign copy for a B2B identity verification company.
Role type
Senior Marketing Manager (Content & Editorial)
Builds
Blog posts, email newsletters, sales one-pagers, customer stories, and event collateral for enterprise security buyers.
Domain
B2B Cybersecurity / Digital Identity
Required skills
B2B content marketing, technical writing, editorial management, cross-functional coordination, project management, copywriting for security/IT audiences, A/B testing, performance tracking
Preferred skills
Cybersecurity/IAM experience, familiarity with HubSpot/Google Analytics/CMS, light design tool usage
Technologies
HubSpot, Google Analytics, CMS (Webflow), Canva
Responsibilities
Write and edit recurring content (blogs, newsletters, website copy); maintain consistent voice and terminology; create sales collateral and customer stories; support multi-channel campaigns and A/B testing; produce event content; manage editorial calendar; track content performance metrics
Seniority
Senior, hands-on IC