Senior Manager, Brand Marketing
Core
Own strategy for scaling top-of-funnel channels and integrated campaigns to drive predictable revenue from awareness to closed deals.
Role type
Senior Manager, Brand Marketing
Builds
Integrated marketing campaigns and measurement frameworks for top-of-funnel channels
Domain
B2B SaaS / AI for local business services
Required skills
Integrated brand marketing strategy, top-of-funnel channel scaling, AI-powered workflow design, P&L ownership, measurement framework development, creative direction
Preferred skills
Experience bringing AI products to market, scaling from $20M to $500M ARR
Technologies
AI-powered marketing tools, analytics platforms, creative iteration systems
Responsibilities
Architect and scale new top-of-funnel channels from pilot to revenue driver; Execute fully integrated campaigns from ad impression to sales talk tracks; Define how AI gets embedded into brand marketing workflows; Establish measurement frameworks for brand success; Own the P&L for marketing channels; Lead creative teams toward breakthrough work
Seniority
Senior Manager, hands-on IC with strategic oversight
