Analyst- PH (L3)
Core
Execute end-to-end campaign setup, optimization, pacing, and daily performance management for assigned accounts in an AI-native advertising platform.
Role type
Senior IC performance marketing analyst
Builds
Programmatic media campaigns for mobile growth and performance marketing
Domain
Ad tech / Programmatic advertising / Mobile growth
Deliverable
production ML models | product features
Required skills
SQL, Python, R, data querying, campaign execution, performance monitoring, test documentation, SLA management
Preferred skills
Ad tech experience, BI tools (ClickHouse, Sisense), programmatic advertising knowledge
Technologies
SQL, Python, R, ClickHouse, Sisense
Responsibilities
Setup, QA, launch, and pacing management of campaigns; Monitor daily metrics including pacing, fraud rates, and creative performance; Respond to system alerts and CS inquiries within SLAs; Execute optimizations and testing strategies; Document tests and experiments; Provide structured performance updates; Send proactive communications on campaign health and risks; Participate in on-call rotations; Support peers with review and troubleshooting
Seniority
Mid-level, hands-on IC
