Brand Marketing Associate
Core
Develop and lead go-to-market strategies for specific retail or digital channels for Owala, the fastest growing hydration brand, partnering with experts across the 4Ps to assess, evaluate, and execute channel-specific plans that drive brand growth.
Role type
Brand Marketing Associate (Channel Strategy)
Builds
Channel-specific go-to-market strategies, annual plans, and commercialization of product initiatives for Owala
Domain
CPG / Consumer Products / Hydration
Deliverable
product features
Required skills
Strategic thinking, analytical thinking, data analysis, 4Ps of marketing, project ownership, cross-functional collaboration, written and verbal communication, Excel, PowerPoint
Preferred skills
CPG experience, brand/channel strategy ownership, consumer data analysis, P&L management, demand planning, cross-functional partnership, high-growth environment experience
