Head of Viral Social (UGC & Clippers)
Core
Lead the viral social engine to turn UGC into predictable viral reach across TikTok, Instagram, and Facebook for AIOS's consumer health brands.
Role type
Senior Head of Viral Social (UGC & Clippers)
Builds
A repeatable virality engine for short-form content, repost ecosystems, and creator-led distribution channels.
Domain
Consumer Health / GLP-1 / Social Media Growth
Deliverable
product features
Required skills
UGC and creator marketing, viral content strategy, distribution architecture, performance analysis, community management, rapid testing and iteration, scaling winning formats
Preferred skills
Experience scaling attention from 0 to 1, founder mindset, hands-on problem solving
Technologies
TikTok, Instagram, Facebook, AI-assisted workflows
Responsibilities
Orchestrate the viral content engine for Fella and Bolt brands, build and manage a structured pipeline of creators and content outputs, architect a network of clippers and meme pages to amplify reach, run the creative performance loop to identify winning patterns, systematically scale viral formats across channels, manage community engagement to amplify reach
Seniority
Senior, hands-on IC