Product Management Marketing Manager and Strategy for Consumer PC
Core
Define customer, use case, value proposition, and competitive strategy for Consumer PC products and experiences, shaping how HP positions AI PCs and ecosystem plays.
Role type
Senior Product Marketing Manager and Strategy Lead
Builds
AI PCs, mobile-connected experiences, services, accessories, and ecosystem plays for students, creators, gamers, families, and mobile-first users
Domain
Consumer Technology / Personal Computing / AI
Deliverable
product features
Required skills
Product marketing, Product strategy, Market analysis, Competitive intelligence, Customer research, Technical fluency, Storytelling, Cross-functional influence
Preferred skills
Top-tier consulting experience, PC/AI/Mobile ecosystem experience, Positioning and launch strategy expertise, Understanding of Gen Z and mobile-first behavior
Technologies
AI agents, Cloud services, Mobile ecosystems, Gaming platforms, Creator tools
Responsibilities
Define customer and competitive strategy for Consumer PC products, Shape positioning for AI PCs and ecosystem plays, Turn market data into product and launch decisions, Build product narratives for key segments, Partner with product, engineering, sales, and marketing teams, Influence roadmap choices and launch gates, Track launch performance and recommend changes
Seniority
Senior, hands-on IC with strategic ownership