Staff UX Research Strategist
Core
Lead forward-looking, generative UX and market research to identify new product opportunities, shape business strategy, and define product-market fit for an AI-powered marketing platform.
Role type
Staff UX Research Strategist (Generative Research & Market Strategy)
Builds
Strategic insights, product opportunities, and go-to-market positioning for programmatic advertising and marketing channels.
Domain
Digital advertising, AdTech/MarTech, B2B data-driven platforms.
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery
Required skills
Generative UX research, market sizing, ideal customer profile (ICP) definition, competitive landscape analysis, strategic opportunity assessment, AI tool integration, stakeholder influence at senior leadership level, workshop facilitation, systems thinking.
Preferred skills
Research on AI-powered features, B2B/platform environment experience, privacy-sensitive market knowledge.
Technologies
AI tools for research synthesis, analysis, and recruiting.
Responsibilities
Lead end-to-end foundational research on new product areas; weigh competing opportunities to make evidence-based investment cases; co-own a strategic insights function; act as a strategic thought partner to Product & Design leadership; collaborate with Vertical Solutions and Marketing/Sales to shape go-to-market strategy; coach the UX Research team on strategic foresight; integrate AI into research workflows.
Seniority
Staff, hands-on IC with strategic influence.
