Head of Marketing
Core
Build the marketing function from scratch to establish brand awareness, generate leads, and enable sales for an OT security platform.
Role type
Head of Marketing (Startup)
Builds
Brand strategy, lead generation engine, nurture systems, technical content, sales enablement, customer advocacy programs.
Domain
Cybersecurity / Operational Technology (OT)
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
B2B marketing leadership, building marketing from scratch, marketing complex technical products, brand building, operating with limited resources, technical fluency, data-driven decision making, AI-native marketing practice, systems thinking.
Preferred skills
Government and commercial sector marketing, cybersecurity background, deep tech/industrial technology experience, scaling startups (Series A to C), account-based marketing, compliance frameworks (CMMC).
Technologies
AI tools for content production, competitive intelligence, campaign personalization, reporting.
Responsibilities
Build brand awareness and market presence through thought leadership and media; design automated multi-channel lead generation processes; create intelligent nurture systems for different buyer personas; generate technical content at scale; partner with sales to create enablement materials; build customer advocacy programs; optimize digital presence for AI-era discoverability.
Seniority
Senior, hands-on IC
