Marketing Manager II - Oncology
Core
Design, develop, and implement commercial plans and promotional materials to build market leadership for oncology products, focusing on Health Care Provider (HCP) engagement and product launch support.
Role type
Marketing Manager (IC)
Builds
Commercial plans, promotional programs, and sales execution support for oncology products
Domain
Pharmaceutical / Oncology
Deliverable
product features
Required skills
Strategic brand planning, HCP marketing, project/agency management, budget management, market analysis, cross-functional collaboration, external partner management
Preferred skills
Pharmaceutical brand launch experience, sales experience in pharma/biotech, strategic planning knowledge, presentation skills, market research expertise
Technologies
PowerPoint
Responsibilities
Develop tactics aligning to strategic brand plans for HCP marketing; Support product launch strategy and tactics; Manage external industry conferences; Perform budget tracking; Plan and evaluate promotional programs; Establish relationships with key opinion leaders; Direct marketing activities to targeted audiences; Monitor and analyze sales and marketing data; Support sales force with communications and selling materials; Conduct field travel and market research; Manage internal/external networks and agency partners; Evaluate marketing plan effectiveness
Seniority
Mid-level, hands-on IC