🤝 Field Marketing Manager 🤝
Core
Build field marketing strategy and execute events to drive pipeline for an AI recruiting platform.
Role type
Field Marketing Manager (startup)
Builds
Conferences, trade shows, webinars, and in-person activations for an AI recruiting product.
Domain
B2B SaaS / HR Tech / Recruiting
Deliverable
product features
Required skills
Field marketing strategy, event execution, ROI analysis, project management, B2B sales alignment, content creation, travel
Preferred skills
HR tech experience, recruiting domain knowledge, zero-to-one program building
Responsibilities
Build field marketing strategy from scratch, identify and prioritize events, own end-to-end event execution, manage event partners, create event content, track event ROI, represent company at events, collaborate with sales on lead handoff, experiment with new tactics
Seniority
Mid-level, hands-on IC