Senior Manager, Brand Design
Core
Lead and evolve the creative direction of the Intercom brand across all touchpoints, shaping a cohesive, innovative, and scalable brand identity for a global AI customer service company.
Role type
Senior Manager, Brand Design (Strategy & Leadership)
Builds
Global brand system, visual identity guidelines, and integrated brand experiences across digital, experiential, and physical environments.
Domain
SaaS / AI Customer Service / Brand Strategy
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Brand strategy, identity systems, creative direction, team leadership, cross-functional stakeholder management, design systems, performance marketing principles, data-driven design thinking, recruitment and talent development.
Preferred skills
In-house brand studio experience, illustration or motion background, corporate narrative leadership.
Technologies
Figma, Adobe Creative Suite, Brand management tools
Responsibilities
Lead and mentor a high-performing brand design team; define and elevate the Intercom brand system across all channels; partner cross-functionally with senior stakeholders to deliver high-impact brand experiences; establish creative standards and processes for scalable design systems; advocate for strategic design thinking connecting visuals to business outcomes; own the brand book and visual identity guidelines; recruit, retain, and grow top design talent.
Seniority
Senior Manager, hands-on leadership with strategic ownership