Chief Marketing Officer (CMO) & Co-Founder
Core
Develop and execute comprehensive marketing strategy, build brand identity, and drive customer acquisition and retention for a global e-commerce startup.
Role type
Co-founder / Chief Marketing Officer
Builds
Global e-commerce platform and brand
Domain
E-commerce / Digital Marketing
Deliverable
product features
Required skills
Strategic marketing leadership, brand development, digital marketing (SEO, SEM, social media, email, content), market research, team building, data analysis
Preferred skills
MBA, startup experience, e-commerce sector expertise
Technologies
SEO, SEM, social media platforms, email marketing tools, content management systems
Responsibilities
Develop marketing strategy, create brand identity, oversee digital marketing campaigns, conduct market research, recruit and lead marketing team, establish KPIs, collaborate with product and sales teams
Seniority
Principal, strategy & mentorship