Head of Strategic Insights & Industry Marketing
Core
Shape market-driven growth priorities and lead industry marketing strategies for the Food & Pharma Division, translating insights into commercial opportunities.
Role type
Senior leadership strategy & industry marketing head
Builds
Divisional industry marketing strategies, growth initiatives, and customer engagement programs
Domain
Industrial B2B (Food, Pharma, Water, Energy)
Deliverable
product features
Required skills
Strategic marketing, market intelligence, business analysis, competitive intelligence, customer insight, revenue growth strategy, team leadership, cross-functional alignment
Preferred skills
Management consulting, market intelligence methodologies, international matrix organization experience
Technologies
Market intelligence and analytics methodologies
Responsibilities
Lead industry marketing and business planning across the division; translate market/customer/competitive insights into strategic actions; drive industry marketing agendas across priority verticals; ensure marketing contributes to revenue growth and KPIs; lead a team of Industry Marketing Managers and Intelligence Analysts
Seniority
Senior, hands-on IC with leadership responsibilities
