Data Analyst
Core
Strengthen data-driven decision-making by tracking, analyzing, and optimizing CRM campaigns, consumer growth, and product registrations across European markets.
Role type
Data Analytics Manager (Marketing Analytics)
Builds
Standardized performance reports, tracking frameworks, and a centralized CRM data repository.
Domain
Consumer goods / Home appliances / CRM & Marketing
Deliverable
dashboards & analysis
Required skills
CRM analytics, marketing data analysis, campaign performance tracking, GA4, SQL, Python, data visualization (Power BI/Tableau/Looker), CRM platforms, data governance
Preferred skills
Experience working across international and cross-functional teams
Responsibilities
Develop standardized performance reports and tracking frameworks, analyze campaign engagement and conversions, translate data into actionable insights, collaborate with data teams to improve dashboards, help establish a centralized CRM data repository, enable local markets to use data through documentation and training