Product Management Marketing Manager and Strategy for Consumer PC
Core
Lead product marketing and strategy for HP Consumer PCs, defining customer insights, value propositions, and go-to-market strategies for AI PCs and connected ecosystems.
Role type
Senior Product Marketing Manager / Product Strategist
Builds
AI PCs, mobile-connected experiences, services, accessories, and ecosystem plays
Domain
Consumer Technology / Personal Computing / AI
Deliverable
product features
Required skills
Product marketing, product strategy, competitive analysis, customer research, technical fluency, storytelling, cross-functional influence, data analysis
Preferred skills
Top-tier consulting experience, PC/AI/mobile ecosystem expertise, positioning and segmentation, Gen Z consumer behavior
Technologies
AI agents, cloud services, mobile ecosystems, gaming platforms, creator tools
Responsibilities
Define customer segments and value propositions for Consumer PC products; Shape positioning for AI PCs and ecosystem integration; Translate market data into product and launch decisions; Build product narratives for students, creators, and gamers; Partner with product, engineering, and sales teams; Track launch performance and recommend strategic changes
Seniority
Senior, hands-on IC
