Marketing Manager till STAPP AB
Core
Develop and implement overall marketing and communication strategy, drive international market work with a focus on USA, and build the company's brand.
Role type
Marketing Manager
Builds
Marketing strategy, brand identity, digital channels, sales support materials, and international expansion initiatives.
Domain
Defense/Training equipment (shooting range and training solutions)
Deliverable
product features
Required skills
Strategic marketing planning, international market expansion, brand development, digital marketing, content creation (presentations, catalogs), event management, B2B marketing
Preferred skills
International product launches, building marketing functions, B2B marketing, technically advanced products, graphic production
Responsibilities
Develop and implement marketing and communication strategy, drive international marketing work, develop brand and digital channels, create professional marketing materials, contribute to product development and commercial strategies, plan and execute marketing activities like digital campaigns and trade shows.