Commercial Marketing Program Manager Norway
Core
Develop and execute strategic B2B marketing plans, campaigns, and events to promote HP commercial products for the Future of Work in Norway, driving demand creation and lead generation.
Role type
Senior B2B Commercial Marketing Manager
Builds
B2B marketing campaigns, events, and content assets for HP commercial products
Domain
Technology (PC/Printers) / B2B Marketing
Deliverable
product features
Required skills
B2B marketing strategy, campaign planning, account-based marketing, content localization, budget management, agency management, PR coordination, ROI analysis, market trend analysis
Preferred skills
Digital marketing technologies, strategic thinking, creativity, project management, data-driven insights, B2B customer journey knowledge
Technologies
Digital marketing platforms, CRM tools, analytics tools
Responsibilities
Develop and execute overall strategic B2B marketing plan aligned to country business needs; Assist regional sales team with end-user strategies and demand creation; Create and accelerate sales opportunities through account-focused marketing execution; Plan and host end-user online and offline events to generate leads; Review, translate, and approve global marketing assets and create local content; Manage marketing budgets and local agencies; Align and create local PR plans and activities
Seniority
Mid-Senior, hands-on IC