Marketing Communications Lead
Core
Lead market communications and bought media to strengthen the Lantmännen brand and corporate trust through strategic planning, concept development, and campaign execution.
Role type
Senior Marketing Communications Lead
Builds
Brand campaigns, media strategies, and communication concepts for Lantmännen
Domain
Agriculture, food, and bioenergy
Required skills
Strategic brand development, bought media planning, agency management, insight-driven analysis, project leadership, stakeholder management
Preferred skills
FMCG experience, food industry knowledge, sustainability focus
Technologies
Media planning tools, campaign management platforms
Responsibilities
Plan and execute annual campaign planning and media investments, collaborate with external agencies on creative concepts, work closely with business units to translate insights into initiatives, measure campaign effectiveness
Seniority
Senior, hands-on IC