Storytelling Marketing (Content Spike)
Core
Accelerate growth for an AI lab by owning content strategy, editorial execution, and storytelling across all channels to enable customer-facing teams.
Role type
Senior Content Marketing Lead (AI/SaaS)
Builds
Integrated brand marketing campaigns, long-form and short-form content, video scripts, and sales enablement materials.
Domain
Artificial Intelligence / SaaS
Deliverable
product features | dashboards & analysis
Required skills
Content strategy, editorial execution, copywriting, video scripting, sales enablement creation, cross-functional collaboration, data-driven strategy, autonomous idea generation, visual asset creation oversight.
Preferred skills
Brand building, trend setting, complex problem-solving, relationship building.
Technologies
None explicitly stated
Responsibilities
Manage editorial calendar across all channels; conceptualize, write, and edit content; script and structure video content; partner with sales and product to develop enablement materials; track content performance using analytics.
Seniority
Senior, hands-on IC
