Coordenação de Marketing - Divisão de Farmacêuticos Estabelecidos - São Paulo/SP - Banco de Talentos
Core
Strategic and operational management of established pharmaceutical brands, including business planning, market analysis, and product portfolio growth.
Role type
Senior Brand Manager (Pharmaceuticals)
Builds
Pharmaceutical brand portfolios and product lines
Domain
Healthcare / Pharmaceuticals
Required skills
Strategic brand management, market intelligence, financial planning, project management, stakeholder management, product launch management, demand planning, ROI analysis
Preferred skills
Experience in pharmaceutical or healthcare segments, product launch experience
Technologies
Excel, PowerPoint, IQVIA, Close-Up
Responsibilities
Develop and implement strategic and tactical marketing plans for brands, analyze market data and trends to generate actionable insights, manage marketing budgets and P&L, lead cross-functional projects, conduct business reviews, and manage product launches and portfolio expansion.
Seniority
Senior, hands-on IC
