Marketing Manager, Endovascular
Core
Lead regional strategy and commercial marketing for Abbott Vascular's Endovascular portfolio across Asia Pacific, adapting global strategies to local market growth plans.
Role type
Senior Marketing Manager (Endovascular, APAC)
Builds
Regional marketing strategies, country-specific execution plans, launch programs, and adoption initiatives for endovascular therapies.
Domain
Healthcare / Medical Devices / Endovascular / Cardiovascular
Deliverable
product features
Required skills
Strategic planning, market development, customer engagement, new product launch execution, portfolio positioning, lifecycle management, KOL engagement, market analysis, cross-functional collaboration, data-driven decision making
Preferred skills
Cardiovascular/endovascular/procedural experience, MBA, APAC language skills
Technologies
PowerPoint, Excel
Responsibilities
Develop and execute APAC Endovascular marketing strategy and annual business plan; Assess market trends and competitive dynamics to identify growth drivers; Translate regional strategy into focused country plans and marketing investments; Lead regional launch planning and execution including forecasting and supply readiness; Partner with Global Marketing, R&D, and Medical Affairs to represent APAC needs; Lead regional KOL engagement and advisory boards; Provide country teams with messaging, sales tools, and account-segmentation guidance; Track key indicators such as revenue, market share, and campaign effectiveness.
Seniority
Senior, hands-on IC with regional leadership