Senior Product Manager, E-commerce Growth
Core
Build and evolve a scalable Direct-to-Consumer (DTC) e-commerce experience to drive customer-first revenue growth, focusing on conversion, retention, and site experience optimization for a biosensing health technology.
Role type
Senior Product Manager, E-commerce Growth
Builds
DTC e-commerce platform and customer journey for Lingo biosensing devices
Domain
Health-tech / Biosensing / E-commerce
Deliverable
product features
Required skills
E-commerce growth strategy, DTC product management, conversion rate optimization (CRO), experimentation design, agile project management, data-driven hypothesis generation, stakeholder alignment
Preferred skills
MBA, health-tech or regulated consumer industry experience, scaling high-growth DTC companies, SEO program implementation, AEM/Strapi/CommerceTools/Braze proficiency, 3PL and payment processor integration
Technologies
AEM, Strapi, CommerceTools, OneTrust, Braze
Responsibilities
Diagnose primary constraints to e-commerce growth across discovery, comprehension, conversion, trust, and retention; develop and maintain a growth-focused e-commerce roadmap aligned to revenue outcomes; lead end-to-end initiatives from problem framing through launch and post-launch learning; own the agile operating cadence and write user stories connecting delivery to revenue; treat UX, content, and information architecture as active drivers of conversion.
Seniority
Senior, hands-on IC