Group Product Manager-GI Prima-Mumbai
Core
Drive brand performance for a mid-sized gastroenterology portfolio through market analysis, strategic planning, and execution of marketing initiatives.
Role type
Group Product Manager (Pharmaceuticals)
Builds
Brand strategies, annual marketing plans, and field activation campaigns for GI products.
Domain
Pharmaceuticals / Gastroenterology
Deliverable
product features
Required skills
Market analysis, strategic planning, campaign execution, stakeholder management, data interpretation, field engagement
Preferred skills
None stated
Technologies
None stated
Responsibilities
Identify emerging market trends and competitive dynamics; Analyze market, sales, and customer data; Develop and implement brand strategies and annual marketing plans; Execute brand initiatives across channels; Conceptualize and drive innovative marketing campaigns with field activation; Partner with sales teams to translate strategies into customer activities; Conduct field visits to engage healthcare professionals; Track campaign effectiveness and optimize brand growth.
Seniority
Mid-level (4–6 years experience)
