Group Product Manager-GI Prima-Mumbai
Core
Drive brand performance for a mid-sized GI portfolio through market analysis, strategic planning, and execution of marketing initiatives.
Role type
Group Product Manager (Marketing)
Builds
Brand strategies and marketing campaigns for Gastroenterology products
Domain
Pharmaceuticals / Gastroenterology
Deliverable
product features
Required skills
market analysis, strategic planning, campaign execution, stakeholder management, field engagement, data interpretation
Preferred skills
analytical skills, cross-functional collaboration, business growth mindset
Responsibilities
Identify emerging market trends and growth opportunities; Analyze market, sales, and customer data; Develop and implement annual marketing plans; Execute brand initiatives across channels; Conceptualize and drive innovative marketing campaigns; Partner with sales teams to translate strategies into customer activities; Conduct field visits to engage healthcare professionals; Track campaign effectiveness and optimize brand growth