Senior Marketing Manager Oncology
Core
Lead global, end-to-end marketing for the Molecular Diagnostics Oncology business, driving strategic planning, product launches, and sales enablement.
Role type
Senior Marketing Manager (Oncology)
Builds
Global marketing strategies, sales enablement tools, product launch plans, and lifecycle management programs for molecular diagnostics.
Domain
Healthcare / Molecular Diagnostics / Oncology
Deliverable
product features
Required skills
Global marketing strategy, new product introduction, cross-functional collaboration, sales enablement, product lifecycle management, business case development, market analysis, compliance management, stakeholder influence, data-driven decision-making
Preferred skills
MBA, oncology marketing experience, international marketing experience (Asia, Canada, Europe)
Technologies
FISH technology
Responsibilities
Lead development of global marketing strategy and annual plans; manage new product introduction and global launches; partner with sales to support field performance and revenue goals; oversee on-market and new oncology products ensuring compliance; collaborate with global stakeholders to drive alignment and execution; develop tools, messaging, and programs to maximize commercialization success; define tracks and report key performance metrics; develop robust business cases including cost and revenue analysis.
Seniority
Senior, hands-on IC with leadership responsibilities
