Marketing Specialist till växande konsultbolag
Core
Driving brand awareness, demand generation, and lead generation for a global consulting firm's digital transformation services in Sweden.
Role type
B2B Marketing Specialist
Builds
Marketing initiatives, events, webinars, paid campaigns, and customer case studies for the sales organization.
Domain
B2B Consulting / Digital Transformation
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
B2B demand generation campaign execution, event planning (physical and digital), paid marketing management, customer case study development, project management, stakeholder collaboration
Preferred skills
Experience in B2B enterprise and/or tech environments
Technologies
None explicitly stated
Responsibilities
Plan and execute physical and digital events, coordinate webinars, manage paid marketing activities, develop and activate customer cases, contribute to demand and lead generation campaigns, collaborate with business units and sales, analyze campaign results
Seniority
Mid-level (2-5 years experience)
