Job
Core
Execute, manage, and optimize marketing campaigns on an internal monetization platform, focusing on traffic routing and performance analysis.
Role type
Campaign Operations Manager
Builds
Monetization campaigns and traffic flows
Domain
Digital marketing / Online customer acquisition
Deliverable
product features
Required skills
Campaign launch and configuration, Traffic routing logic (Redirects, Coreg, API Reject, Surveys, Interstitials), Landing page creation, Performance monitoring, Data analysis, Operational optimization
Preferred skills
AI-powered tool usage, Process adherence, Technical system learning
Technologies
Internal monetization platform, AI-powered tools
Responsibilities
Launch and configure marketing campaigns based on requirements, Configure campaign flows using monetization mechanics, Monitor campaign performance and identify anomalies, Analyze campaign behavior and communicate optimization opportunities, Implement campaign updates and optimizations, Collaborate with Growth Managers and product teams
Seniority
Mid-level IC