Copywriter (w/m/d) Text/Konzept
Core
Develops social-first campaign concepts and copy for major brands including BMW Motorrad, FC Bayern München, MINI, Paulaner, and Viessmann.
Role type
Senior Copywriter & Concept Developer
Builds
Social media campaigns, brand pitches, and multi-channel content strategies
Domain
Marketing & Advertising
Deliverable
product features
Required skills
Campaign ideation, social media strategy, copywriting (claims, manifestos, scripts, headlines, hooks, captions), pitch deck creation, cross-functional collaboration
Preferred skills
Portfolio with recognizable campaign contributions, ability to articulate concepts concisely, active social media presence, strong German and English writing skills
Technologies
Social media platforms, pitch deck tools