Paid Growth Manager - Creative Performance Strategist
Hybrid
Core
Manage paid Meta Ads and Google Ads campaigns to attract prospective students to Bachelor's and Master's programmes.
Role type
Paid Growth Manager (Creative Performance Strategist)
Builds
Paid advertising campaigns and creative concepts for student recruitment
Domain
Education / Digital Marketing
Required skills
Meta Ads management, Google Ads management, budget allocation, conversion tracking, performance analysis, creative strategy, video/image editing, copywriting, on-camera presence
Preferred skills
German (B2), English (C1)
Technologies
Meta Ads, Google Ads
Responsibilities
Plan and run Meta Ads and Google Ads campaigns, monitor spend and lead quality, run focused tests, strategize performance creatives, collaborate with content team on ad concepts
Seniority
Mid-level, hands-on IC