Werkstudent (m/w/d) SEO / GEO
Core
Support the optimization of digital content for classical search engines and generative AI-based answer systems to ensure helpfulness and proper classification.
Role type
Werkstudent (Student Intern) SEO / GEO Specialist
Builds
Optimized digital content and content briefings for OTC pharmaceutical products
Domain
Digital Marketing / SEO / Generative AI
Required skills
Keyword analysis, Topic analysis, Competitor analysis, Search intent analysis, Content briefing creation, On-page optimization, Ranking analysis, Traffic analysis, Trend observation, Data analysis
Preferred skills
Experience with Google Search Console, Google Analytics, SISTRIX, Screaming Frog, Knowledge of Generative Engine Optimization (GEO)
Technologies
Google Search Console, Google Analytics, SISTRIX, Screaming Frog
Responsibilities
Optimize web content for search engines and generative AI systems, Conduct keyword and search intent analyses, Create and optimize content briefings, Perform on-page optimizations, Analyze rankings and organic traffic, Monitor search trends and Google developments
Seniority
Student Intern