Brand and Communications Lead (m/f/d)
Core
Own Matrix42's market presence by shaping brand narrative, external communications, and market visibility to build customer trust and support growth in Germany and Europe.
Role type
Senior Brand and Communications Lead (B2B Technology)
Builds
Brand narrative, messaging frameworks, thought leadership content, and executive communications for a digital workspace management company.
Domain
B2B Technology / IT Operations / Digital Workspace Management
Deliverable
product features
Required skills
Brand positioning, corporate communications, storytelling, executive influencing, stakeholder management, campaign strategy, social media strategy, internal communications.
Preferred skills
Rebranding experience, enterprise software knowledge, ITSM/ESM, cybersecurity, European market expansion, media relations, analyst relations, brand measurement.
Responsibilities
Define and evolve brand positioning and messaging framework; drive thought leadership and media communications; translate technical topics into customer-focused stories; guide key campaigns and content; act as brand advisor to stakeholders; strengthen external visibility in priority markets; shape social media strategy; provide internal communications support during organizational change.