TikTok Specialist (m/w/d)
Core
TikTok Specialist responsible for organic reach, community building, creator collaborations, and social commerce activities for a fashion brand.
Role type
mid-level social media specialist (TikTok)
Builds
TikTok content, creator partnerships, and social commerce initiatives
Domain
Fashion retail + social media marketing
Deliverable
product features
Required skills
TikTok trend identification, content strategy, creator research, performance analysis, social commerce execution
Preferred skills
experience in TikTok, social media, content marketing, or creator marketing
Technologies
TikTok platform, TikTok Shop
Responsibilities
Identify and translate TikTok trends, hooks, and formats into brand content; develop and test new content ideas; grow organic reach; research and support creator collaborations; analyze content performance; support social commerce and TikTok Shop activities
Seniority
Mid-level, hands-on IC