Content Marketing Specialist
Core
Lead content and owned channel operations, executing promotions and driving brand voice across owned media and social channels.
Role type
Content Marketing Manager
Builds
Marketing campaigns, social media strategies, and owned media promotions for PayPal/Paidy.
Domain
Fintech / Payments
Deliverable
product features
Required skills
Social media strategy, content marketing, marketing automation/CRM operations, marketing analytics, social listening, project coordination
Preferred skills
ASO/SEO, CMS usage, creative brief writing, GA4 analytics, marketing cloud platforms (Salesforce/HubSpot)
Responsibilities
Develop and execute marketing campaigns, analyze marketing data and generate reports, support creation and distribution of marketing content, manage social media accounts and community engagement, coordinate with internal and external stakeholders
Seniority
Mid-level, hands-on IC
