Product Marketing Manager EMEA
Core
Drive regional product marketing strategy and localization of smart home appliance categories across the EMEA region to support commercial success.
Role type
Product Marketing Manager (Regional)
Builds
Regional marketing strategies, localized campaign executions, and product launch support for smart home robotics.
Domain
Consumer Electronics / Robotics / Smart Home
Deliverable
product features
Required skills
Product marketing strategy, market localization, campaign planning, budget management, ROI analysis, stakeholder management, cross-functional collaboration, competitive intelligence, creative brief management
Preferred skills
Consumer electronics experience, international business setup experience, smart technology passion, adaptability, deadline management
Technologies
None stated
Responsibilities
Collaborate with HQ to localize category storytelling and marketing strategies; synchronize regional market insights and campaign outcomes to HQ; plan budgets and campaigns based on business objectives; report performance and evaluate ROI/KPIs; brief EMEA countries on product launch campaigns; adapt global campaigns to local needs; manage relationships with creative and research partners.
Seniority
Mid-Senior (5+ years experience)