Creative Director Concept Copy (d/m/w)
Core
Leading a Concept & Copy team to develop holistic, effective communication concepts and precise headline-level copy for automotive brands.
Role type
Senior Creative Director (Concept Copy)
Builds
Strategic creative concepts and copy for automotive clients
Domain
Automotive marketing and brand communication
Deliverable
product features
Required skills
Team leadership, strategic conceptual thinking, cultural code interpretation, client presentation, project management, partnership building (via careerplan.io/jobs/2623218-creative-director-concept-copy-dmw-at-kemmler-kemmler-gmbh)
Preferred skills
Experience with complex international brands, ability to manage parallel creative projects
Technologies
None stated
Responsibilities
Lead and develop the Copy & Concept team including coaching and fostering a collaborative culture; Develop effective, differentiating concepts ensuring high-quality output across projects; Translate strategic requirements and cultural trends into brand-relevant creative ideas; Coordinate closely with Strategy, Design, and Consulting disciplines; Lead the development and presentation of concepts in proposal processes and business development; Build and maintain partnerships with external creatives, agencies, and freelancers; Ensure alignment between creative quality and business objectives