Senior Concept Copywriter (m/d/w)
Core
Developing culturally relevant, cross-channel campaign concepts and brand-sharp copy for automotive and complex global brands.
Role type
Senior Concept Copywriter (strategic creative)
Builds
Cross-channel marketing campaigns and brand communication assets
Domain
Automotive / Cultural Marketing
Deliverable
product features
Required skills
Strategic thinking, cultural context understanding, concept development, copywriting, presentation leadership, client advisory, quality management, mentoring
Preferred skills
Experience with automotive clients, global brand experience, C2-level German, exellent English (via careerplan.io/jobs/2599020-senior-concept-copywriter-mdw-at-kemmler-kemmler-gmbh)
Technologies
None stated
Responsibilities
Develop overarching culturally relevant creative concepts and cross-channel campaign strategies; Write precise copy for digital, social, and campaign touchpoints; Lead client presentations, workshops, and pitch processes; Ensure conceptual and content quality standards; Mentor junior and mid-level creatives
Seniority
Senior, hands-on IC with mentorship