Sr. Director, Industry Solutions Marketing
Core
Strategic leadership for retail and manufacturing industry marketing, driving go-to-market success and content strategies for supply chain management software.
Role type
Sr. Director, Industry Solutions Marketing
Builds
Global solutions marketing strategies, content templates, investment plans, and multi-channel launch initiatives for retail and manufacturing sectors.
Domain
Supply chain management software, Retail, Manufacturing
Deliverable
product features
Required skills
Strategic direction setting, team leadership and mentoring, content and messaging strategy, go-to-market (GTM) strategy execution, subject matter expertise in industries, portfolio value analysis, competitive GTM strategy, external spokesperson capabilities
Preferred skills
Experience marketing to Grocery, Chemical, Industrial Manufacturing, and Hi-Tech organizations, SaaS software experience, cloud-based software product knowledge
Technologies
Cloud-based software products
Responsibilities
Lead a broad team of industry solution marketers to deliver corporate priorities; Create messaging and content frameworks for sellers, buyers, and partners; Execute multi-channel initiatives including industry solution launches; Serve as subject matter expert supporting sales and marketing initiatives; Define integrated outcome-oriented messaging for sales and demand generation; Evaluate opportunities to gain market share against competitors; Serve as spokesperson for the solution area internally and externally
Seniority
Senior, hands-on IC with strategic leadership and mentorship
